Wine Estate Tags
Scan. Pour. Listen. Linger.
A branded wine experience that adds something unexpected and memorable to a bottle.
Not a traditional wine tag.
These are not intended as traditional retail wine tags. They are designed as a branded wine experience that an estate can use to add something unexpected and memorable to a bottle.
Each tag can be personalised with the estate's branding, colours and messaging, and includes a QR code that opens a carefully curated 10-song playlist.
Style samples
What they look like.
Each tag is customised to your estate's visual identity. These samples show the range of styles available.
Celebration & Joy
Playful warmth
Classic & Sophisticated
Timeless elegance
Terroir & Craft
Honest & earthy
Playful & Wine-Loving
Light & irreverent
Musical personalities
Four distinct soundscapes.
Classic & Sophisticated
The Art of the Pour
Elegant, timeless and refined.
Playful & Wine-Loving
The Good Life
Fun, relaxed and made for good company.
Terroir & Craft
From Soil to Soul
Inspired by the vineyard, the soil and the art of winemaking.
Celebration & Joy
Raise a Glass
For raising a glass, sharing good moments and making memories.
Use cases
Where estates use them.
Specification
Stock
Premium 200gsm card
Customisation
Estate branding, colours and messaging
Playlist
10 curated songs per personality
The idea is simple: Scan. Pour. Listen. Linger.
Estate sample pack
Request an estate sample pack.
Fill in the form and Hester will send a sample pack so you can experience the product before committing.